Making the business case
Students in this course look at business through a designer’s eye to understand the interplay between producers and consumers, governments and people, stockholders and stakeholders, man and the environment, and how all of these factors interconnect and ultimately direct how our products, processes, and systems are created.
in-depth business plan for an app targeted to vanlife community members.
Vanlife
An app to live simply sustainable
The business plan is formatted using a template from the class
VanLife’s mission is to provide sustainable options for travelers through the use of tracking environmental impact, suggesting changes and connecting with local businesses and destinations.
This app appeals to a diverse range of individuals based on length of travel, age and vehicle use who cherish the freedom of the open road while prioritizing environmental responsibility.
APPLICATIONS:
The Living Principles
Marketing Plan
Competitive Analysis
Profit & Loss Projection
